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ONO Secures 11 Crores in Seed Funding to Transform India's Agri-Tech Landscape

ONO's seed funding round, led by Aeravti Ventures and supported by Indigram Labs, marks a pivotal moment in India's agri-tech sector, aiming to revolutionize the agricultural supply chain by fostering transparency, trust, and inclusive economic growth opportunities. Leveraging technology and data-driven insights, ONO's digitization platform addresses critical pain points in the agricultural ecosystem, such as access to formal credit, price intelligence, market discovery, and operational inefficiencies, propelling India's agriculture tech-stack forward.



Strategic Implications and Market Dynamics:

  1. The investment infusion will enable ONO to scale its platform, broaden its reach, and drive tangible impact within India's APMC/MANDI network, showcasing the transformative power of technology in addressing systemic challenges.

  2. ONO's rapid expansion across six states, 45+ APMCs/MANDIs, and onboarding over 30,000 partners highlights its commitment to revolutionizing the agricultural value chain, setting a new standard for economic empowerment at the grassroots level.


Agritech Market Unwinded
Source: Market Unwinded AI

Innovation and Technological Advances:

  1. ONO's data-first approach and innovative technology solutions signify a shift towards digitization and transparency in India's agriculture sector, paving the way for enhanced efficiency, trust, and inclusivity in economic opportunities for farmers and ecosystem players.

  2. The company's focus on leveraging digital transformation to empower stakeholders within the APMC/MANDI network underscores a strategic alignment with India's evolving agricultural landscape, driving meaningful change through technology-driven solutions.



Investor Insights and Recommendations:

  1. Investors should monitor ONO's continued growth trajectory and the impact of its digitization platform on the agricultural supply chain, recognizing the potential for disruptive innovation and sustainable business models within the agri-tech sector.

  2. With long-term partners like Aeravti Ventures onboard, ONO is poised to catalyze its growth and solidify its position as a key player in transforming India's Mandi Ecosystem, presenting strategic investment opportunities in the burgeoning agri-tech space.



As ONO spearheads a new era of agricultural empowerment through technology and data-driven solutions, the company's vision to drive inclusive economic growth and empower farmers resonates as a beacon of innovation in India's agri-tech landscape.


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